25 years after he starred with Tom Hanks, Special PR updates us on Wilson the volleyball

Tourism Fiji and Special PR have released a new film marking the return of one of Hollywood’s most enduring characters: Wilson the volleyball, from Cast Away. He was companion to Chuck Noland (played by Tom Hanks) on a deserted island in the film, but we’ve barely heard a peep from him since 2000, when the closing credits rolled.

Last seen floating out to sea, the film, Wilson’s Happily Ever After follows Wilson’s journey to discovering happiness in Fiji.

The social-led 90” hero motion sees Wilson discovered by a young Fijian girl, Lani, who brings Wilson into her world after finding him washed ashore at Serenity Island Resort.

Together, they adventure across the island, biking along old sugar cane railway tracks through rainforests. The duo also take part in a traditional kava ceremony, kayaking, splashing in the waters of Vanuabua beach and, of course, enjoying a friendly game of volleyball.

Grounded in heart, happiness and humanity

Tourism Fiji CEO Brent Hill says: “Wilson’s Happily Ever After allowed us to showcase the intimate, everyday stories of Fiji. Grounded in heart, beauty, happiness and humanity, the tribute film demonstrates how Fiji embraces travellers and showcases the versatile experiences on offer.

“At the same time, it serves as a reminder that Fiji is home to a growing local film industry, with unmatched natural backdrops, a depth of local talent and crew.”

Special PR senior PR director Harry Willis says: “We wanted to create a tribute that not only showcased the spirit of Fiji, but also tugs on the heart strings. It feels like we’re giving fans of the classic film the closure they’ve longed for.

“It’s challenging to make the audience feel something for an inanimate object, but James and the Radlab team have done an incredible job of bringing Wilson back to life in a way that emulates his humanity seen in the original movie. We hope this brings a sense of happiness to those watching,” Willis adds.

The film is executed by Special PR, directed by independent creative James Anderson and shot by production house Radlab.