Posts tagged ‘Telecom’
December 15th, 2011 by Cath Winks
2degrees has sought urgent Commerce Commission action to stop Telecom from damaging competition in the mobile market. Telecom has confirmed it will lock the phones of customers who buy its planned ‘Skinny’ product, forcing them to pay a fee if they want to leave before a certain time. ‘SIM-locking’ is an anti-competitive practice the Commerce Commission warned against in 2008, when Vodafone tried to get away with it. Vodafone backed down after receiving a letter stating the practice was anti-competitive Read more »
December 13th, 2011 by StopPress Team
The Death Star has landed a couple of big fish, won some big awards, launched some big ideas and welcomed—and farewelled—some big creative boffins this year. DDB’s managing director Justin Mowday dives into the choppy waters of 2011. Read more »
December 13th, 2011 by StopPress Team
Proudly Kiwi-owned indie agency Federation kicked off in 2008 and it pumped out a lot of work this year, with good campaigns for the likes of Warehouse Stationery, Cavalier Bremworth, Fisher & Paykel Finance and The Royal New Zealand Foundation of the Blind. DDB NZ’s ex-managing director Sharon Henderson opines on 2011. Read more »
December 7th, 2011 by StopPress Team
There were a host of enthralling PR disasters this year. And, perhaps as a result of all the humans wandering the streets during the Rubber Wool Cup, there was also a noticeable increase in the number of brands using experiential marketing in their campaigns. So who better to spill the beans on 2011 than Claudia Macdonald, managing director of PR, events and experiential agency Mango and a founding member of the CAANZ Marcomms Leadership Group. Read more »
November 10th, 2011 by StopPress Team
With shareholders voting overwhelmingly in favour of splitting Telecom in two at the annual general meeting recently, the fall out from the “Abstain for the Game” campaign and the appointment of new marketing boss Jason Paris, change is most definitely in the wind for Telecom at the moment. And it’s thought the first phase of that change is cranking into gear.
Read more »
November 7th, 2011 by StopPress Team
Craig Herbison returns from Australia to take up the chief marketing officer role at BNZ, Paul Henry gets shoulder-tapped by Lachlan Murdoch, Adshel welcomes Simon Paul as a senior account director, Tania Burgess takes on the night shift at The Breeze, and Anne O’Brien is handed the artistic reins for the Auckland Writers & Readers Festival. Read more »
October 28th, 2011 by StopPress Team
…as Telecom farewells a marketing doyenne, MediaWorks lures Richard Fenner away from the golf course, Terabyte Interactive opens a Sydney office and QGroup announces a couple of new digital hires.
Read more »
October 20th, 2011 by Ben Fahy
In a world gone social, influence is critical. And Telecom is bolstering its earned media credentials with the launch of Smart Network, a new online hub that showcases the work of a bunch of creative Kiwis. Read more »
October 14th, 2011 by StopPress Team
We all know what happened with Telecom’s last attempt to leverage its sponsorship of the All Blacks. But its Backing Black roadshow has kept on trucking, the HQ was launched at the Viaduct a few weeks back and now TOUCH/CAST has launched a new online campaign in the lead-up to the semi-final that puts users at the centre of the All Blacks. Read more »
September 12th, 2011 by StopPress Team
He’s been on gardening leave since his surprise resignation from the role of chief executive at MediaWorks TV in June. And now it’s been announced that Jason Paris will take over the role of chief marketing officer at Telecom, replacing the outgoing Keiren Cooney, who took a big media battering over the Abstain for the Game campaign and is set to take up the role of chief communications officer with the National Broadband Network company in Australia. Read more »
