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Posts tagged ‘Good’

An audience with Fairtrade’s ‘Eco Queen’, Harriet Lamb

June 10th, 2011 by

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The Fairtrade movement has become a huge marketing force in recent years, with a massive increase in sales and a few big corporates starting to sign up to this more ethical approach to business. And Harriet Lamb, who helped kick off the UK Fairtrade Association about 10 years ago, is one of the women responsible for making this change happen. So, if you want to hear from an inspiring speaker, eat a few nibbles and drink a few Fairtrade cocktails, buy your tickets here for an event being hosted by Good magazine at Image Centre’s swanky new premises on Wednesday 22 June.  Read more »

Good gets back on the goodfoot

December 3rd, 2010 by

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Tangible Media announced that it would be making some changes to Good magazine back in October. Well, the makeover is now complete, with a fresh editorial direction from new editor Sarah Heeringa and a snazzy redesign by art director Sally Fullam. And, freegans rejoice, for the reluanch edition of the mag that goes on sale on Monday 6 December also comes with a free copy of very handy Good Shopping Handbook. Read more »

Tangible gets into a Good Groove with dual relaunches

October 19th, 2010 by

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The winds of change have blown for two titles in the Tangible Media stable, with the rejigged weekly Groove Guide set to launch with a renewed pop cultural zest and a new but familiar editor at the helm, as well as a relaunch and an editorial reshuffle at sustainable living magazine Good. Read more »

Good, Idealog, Celsias win carbon first

April 20th, 2010 by

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Good magazine has notched another New Zealand first: it’s one of three Kiwi magazines to be awarded the highly regarded carboNZero badge, certifying carbon neutral status. Also certified are Idealog and Celsias. Read more »

Nobody trusts you anymore

February 16th, 2010 by Gavin Healy

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Trust and loyalty are emerging as the biggest threats–and opportunities–for marketers in a post recessionary world.

Statistics from Sustainable Advantage, a research arm of Hayes Knight (now run by Nick Jones, former executive director of Nielsen Media Research), demonstrates this massive … Read more »

Good Shopping Handbook gets rub of the green

December 9th, 2009 by

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Is all that planet-killing commercial detritus getting you down this Christmas? Of course it is. You need some knowledgeable greenfingers to guide you through the environmental maze. And our sustainable cohorts at Good magazine have just launched the first edition of The Good Shopping Handbook to help you out.  Read more »

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