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Posts tagged ‘Design’

Hoi polloi invited to pass creative judgment for AWARD

November 2nd, 2010 by

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The 2010 AWARD awards have drawn over two thousand entries across the nine major categories, including the newly created music video, applications, social media, environmental design and branded content. And the organisation responsible for dishing out what are deemed to be Australasia’s most prestigious creative awards (and also for creating the call for entries juggernaut known as Ian), is opening up a number of wildcard position on its juries. So, any Kiwis with an interest in the creative arts—whether they be agency folk or plumbers—can apply to be part of the action. Read more »

Marketing design through design in marketing

October 26th, 2010 by Fraser Gardyne

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The Best Design Awards are recognised as the leading celebration of excellence in the design industry. And as the official awards of the New Zealand Designers’ Institute, it holds significant gravitas as an indicator of the current role that design is playing in the wider marketing landscape. Read more »

The design ties that bind

October 15th, 2010 by Design Daily

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As draconian media overlord and Rhys Darby lookalike Vincent Heeringa opined soon after the recent New Zealand International Business awards were handed out this week, the creative economy used to be something that cute, boutique Kiwi businesses talked about. Now, however, design and intellectual property have become an integral aspect of the really big New Zealand exporters as well and they were the two elements that bound many of the winners—and particularly the supreme award-winning Pumpkin Patch—together. Read more »

The gardening of Eden

October 8th, 2010 by

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The process of makeovers isn’t always pretty, as the plethora of road cones that have littered the surrounding streets of Eden Park during its redevelopment are testament to. But while it may have not been such a pretty affair on the outside, it’s a different story on the inside, as those attending the unveiling of the new look park this Sunday will see. The makeover includes a new look ground and revitalised logo, all set to “put on a distinctively New Zealand face” for the half a million visitors expected to visit the park over the course of the Rugby World Cup. Read more »

Interbrand puts its heart into Mini

October 6th, 2010 by

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More than 2300 votes were cast and the team from Interbrand New Zealand has been crowned the winner of the I wrapped it my way’ Mini design competition for its ‘Mend a Broken Heart’ entry. Read more »

Tuning in to Twitter

September 30th, 2010 by Mike Holt

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As someone who works on the strategic side of design, I’ve taken a keen interest in the rise of social media as a marketing tool. I’ve spent quite a bit of time reading up on other people’s experiences and on the various benefits they have had (or not). And for some, it would be useful to know when there will be regular conversations around a topic of interest to tune into. Just as with TV or radio, we should tune in at specific times when we know we will find relevant, interesting content. Read more »

Art and sound collide as NZSO gets with the 2011 programme

September 14th, 2010 by Josh Gale

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High culture is often seen as the exclusive domain of the rich, old and über-educated. And “stuffy” is the word Kirsten Leighs, an account director at design agency The Church, uses to describe the highfalutin image of the New Zealand Symphony Orchestra (NZSO) before 2009, when the two outfits started working together. Read more »

Beauty and the Best

September 3rd, 2010 by

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The finalists have been announced for the 2010 Best Awards. And, from cool album covers to modern buildings, from striking packaging to branding and identity, it’s a who’s who and what’s what of New Zealand’s design scene. Read more »

Design project finds practical use for ‘blogorrhea’

August 30th, 2010 by

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Wondering what to get the blog-hater who has everything? Well, young Wellington designer Josh Barr has the answer: Blog Roll, a sculptural piece that “challenges the notion of graphic design as two-dimensional and questions the value of digital communication”. And it’s so good it’s been selected to show at the upcoming Anti Design Festival in London. Read more »

Low hanging fruit hurled at religion in controversial new poster campaign

August 30th, 2010 by

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The modus operandi of Eshe, a Kiwi streetwear clothing company that was started in 2008, is to take things back to the glory days of skating counter-culture; to slaughter a few metaphorical sacred cows. And it’s managed to inspire some fairly contrived controversy with a combination of sacrilege and old-school Garbage Pail kids imagery with a new poster campaign in Auckland. Read more »

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