TVNZ’s head of news and current affairs Anthony Flannery has said in the past that Breakfast’s popularity comes down to a good combination of “light and shade”. And the balance will be tipped in favour of light come September 3 when a new Saturday edition of the show that will be co-presented by Rawdon Christie and Toni Street is launched. Read more »
The latest TV viewership figures for March are out and, amid the many regularly overused adjectives (primarily staggering, dramatic, massive and all-important), both warring parties are, as per usual, claiming victories, with TVNZ’s news audience increasing substantially and MediaWorks trumpeting a big rise in more lucrative eyeballs since the launch of FOUR. And while there’s always a bit of press release-based argy bargy when these numbers are set loose, it’s pistols at dawn when it comes to the morning news figures. Read more »
… a dynamic duo is announced for Effie duties, TVNZ’s Breakfast gets its new co-hosts, adstream NZ increases its staff arsenal, MediaWorks says goodbye to some long-serving news staffers and Robyn Janes opens a production outfit in Hokitika. This is the last edition of Movings/Shakings of 2010. There, there, don’t cry. We’ll be back next year and we promise to quench your nigh-on insatiable thirst for employment scandals, unexpected departures, dastardly poachings, new postings (all of which will be written in capital letters to show their importance) and various industry accolades. Read more »
Part of Paul Henry’s broadcasting appeal is that he usually treads a very thin line. But he well and truly crossed that line yesterday after suggesting to Prime Minister John Key on Breakfast that Governor General Sir Anand Satyanand’s successor should look and sound more like a New Zealander. And TVNZ chief executive Rick Ellis has taken action over his comments, suspending Henry without pay until October 18. Read more »
TV ratings are a lot like politics: whether you’re winning or losing, the other side is always doing it wrong and, even in the worst situations, you can always try and spin things to make it look more positive than it really is. Read more »
As broadcasters around the world increasingly focus on the internet to distribute their news and content, as print media invests in additional video and audio assets to enhance its online offerings, and as previously separate mediums seem to become more and more alike, the quest for media convergence means many of these outlets are being forced to cut each other’s lunches and create content that can be used across different platforms. And, despite stellar ratings for its traditional free-to-air news and current affairs shows in recent months, TVNZ is preparing for this new digital frontier with what it says are the biggest changes in 20 years. Read more »
At last, a rival to match the spectacular unifying experience that was Diana’s funeral: All Whites v Slovakia. Read more »
Ever since TV3′s Sunrise and ASB Business bit the dust back in April, the Mediaworks press releases about news and current affairs viewer numbers seem to have dried up. Not surprisingly, NZI Business and Breakfast have reaped the benefits after the departure of its main competition, but there’s also been some significant ratings increases for Te Karere and Q+A over the last year and ONE news has also held firm. Read more »
First there’s a press release from TV3: “November has seen Nightline pull away from its competitor TV ONE’s Tonight in all key demographics.”
Then there’s one from TVNZ: “The latest news numbers show Sunrise lost a quarter of its audience in November while NZI Business and Breakfast continued to edge ahead.” Read more »
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Who’s it for: Meridian by Assignment Group and Perendale
Why we like it: Wells works very well as a quirky Meridian mascot and manages to spread its renewable gospel in a non-preachy, sensible and entertaining way. Plus, it shows off some of the best bits of New Zealand and there’s a pretty good story behind the ad too.
Who’s it for: NZ Book Council by Colenso BBDO and Octane Digital
Why we like it: Much like the previous powerful effort for NZ Book Council, Going West, the time-consuming paper artistry on display for the follow up well and truly captures the attention and shows how books can shape lives.
Who’s it for: Shapes Roadies by Y&R Auckland and Finch
Why we like it: Many New Zealanders didn’t take too kindly to the glut of manvertising that was foisted upon us last year. But, judging by the response to the absurd and very entertaining campaign for Roadies, they seem to like manchildvertising. Some bravura performances in the backseat on display here.
VW’s mashed-up superbowl ad.
Anti-superbowl advertising.
You got parodied, Samsung.
A unique–and elaborate—way to promote fire safety.
Mysterious flying people.
YouTube stats—animated.
Search New Zealand advertising on Facebook and this is what you get, this old chap should’ve gone to Specsavers, great pics of the Tough Guy challenge, search Google Images by drawing, and a great way to put sandwich thieves off the scent.
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