Posts tagged ‘billboard’
November 18th, 2011 by StopPress Team
The orange guy has been trying to get apathetic Kiwis to enrol to vote for a while now, as has comedian Guy Williams on TV3.co.nz‘s homepage. And now controversial Auckland church St Matthew in the City and TBWA\ have invoked the spirit of Kate Sheppard to try and get the modern folk to embrace the joys of democracy next weekend with a billboard that says: ‘Vote: there was a time when you couldn’t’. It’s almost the opposite of St Matthew of the Ridge’s billboard for Car Fe. Read more »
October 22nd, 2010 by StopPress Team
The NBR gave Stuff’s digital billboard promotion a bit of grief this week after it suffered from a few technical difficulties. But the glitches have obviously been ironed out and Fairfax is now using arbitrary capitalisation to trumpet the arrival of “New Zealand’s First Interactive News Billboard” in Aotea Square in Auckland.
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June 24th, 2010 by StopPress Team
Having only just recovered from Bieber Fever, New Zealand is now firmly in the grip of Football Fever. And Les Mills Auckland has embraced the ‘new national colour’ ahead of the football fest against Paraguay, with chief executive Reece Zondag and gym service director Norm Phillips donning some excellent upper-lip disguises and, in the dead of night, transforming its prominent CBD billboard into a super-sized supporters message for the All Whites with the help of a few cans of paint, some spraycans and a cherry picker. Read more »
June 15th, 2010 by Ben Fahy
Who it’s for: Rascals
Why we like it: Slim pickings for TVCs this week, so instead we’ve chosen this, a video that details the lengths some agencies will go to in order to create the perfect billboard. As you can see, this billboard is slightly more ‘experiential’ than your typical … Read more »
April 1st, 2010 by StopPress Team
Progressive Auckland church St Matthew-in-the-city has put up its Easter/April Fools billboard, and this one, which features Jesus on the cross saying “Well this sucks. I wonder if they’ll remember anything I said,” appears to be much more palatable to fun-hating prudes and religious zealots than the last innuendo-filled Christmas number. Read more »
March 10th, 2010 by Ben Fahy
It’s still 18 months until the Rugby World Cup kicks off, but a massive behemoth of a billboard has already been erected on the corner of Albert Street and Custom Street East in Auckland to mark the auspicious occasion and Heineken New Zealand thinks the rather lovey dovey text (“Turning great rivalries into even greater friendships, since 1873. It’s almost time”) hints at the experience tournament attendees can expect from the beer brand in 2011.
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February 22nd, 2010 by StopPress Team
If you are living in or have recently visited Auckland, chances are you will have by now stumbled upon the bulging billboard on Victoria Street, advertising TV One’s new show Hung. We wrote a story on it … Read more »
January 29th, 2010 by Ben Fahy
An essential element of TV One’s new show Hung can now be seen in 3D, but only if you cop a glance (or, for committed violators, a feel) of the rather risqué billboard, which was recently erected on Victoria St in Auckland in an attempt to get mass market penetration. Read more »
December 3rd, 2009 by Ben Fahy
Esquire magazine recently released its new ‘augmented reality’ December issue. Readers were implored to download an app and then hold their magazine up to a webcam to make Robert Downey Jr (an appropriate subject given his well-publicised penchant for reality augmentation in the past) come to over-excited life. There’s also a weather-dependent fashion portfolio, a time-sensitive updated Funny Joke from a Beautiful Woman and a few other slick features on offer. Read more »
