Haines evolves brand to focus on the right people
Advertising agency HainesAttract has simplified its name back to Haines and introduced a refreshed platform.
TVNZ youth platform Re: News closes
Re: News, TVNZ’s news platform for rangatahi, is closing down on May 29 after nearly a decade of serving the young people of Aotearoa.
Thundergrid and Art of the Possible launch new campaign
Thundergrid has launched a new national campaign amid volatile fuel prices and growing global supply pressures.
Krunch and Lightingplus illuminate Kiwi homes through cinematic storytelling
Strategic growth agency Krunch has announced a new brand campaign for Lightingplus, showcasing the power of lights in the home.
Melanie Bracewell and Petstock Foundation encourage pet adoption this May
Comedian Melanie Bracewell and the Petstock Foundation aim to inspire adoption and create a better future for pets and people across Aotearoa.
2026 Axis Awards winners announced
The Commercial Communications Council celebrated the 2026 AXIS Awards at Auckland’s Viaduct Event Centre on March 26.
PRINZ to celebrate top AUT student with Paul Dryden Award
The Public Relations Institute of New Zealand will award AUT’s top student in the Public Relations major with the Paul Dryden Tertiary Award.
Special US named AdAge’s Independent Agency of the Year
Special’s US office is celebrating being named the 2026 Independent Agency of the Year by industry publication AdAge.
Mitre 10 and Quantum Jump win at APAC Loyalty Awards
Mitre 10 ‘Club discount days’ has won Best Loyalty Programme Short Term Marketing Initiative at the Asia Pacific Loyalty Awards.
Kantar New Zealand amplifies Ad Impact Awards with AI tool
For years, the industry has argued about creativity versus effectiveness as if they sit on opposite sides of the table. They don’t.
Meadow Fresh’s Fantasy Herd wins Kantar Ad Impact Award for February
Kantar says Meadow Fresh’s Fantasy Herd is a perfect case study in what modern creative effectiveness looks like.
A seismic shift on the small screen: Sky TV’s purchase of Three reshapes NZ’s media landscape
Antony Young, co-founder of The Media Lab, shares how Sky TV’s purchase of Three is reshaping New Zealand’s media landscape.
MMM resurgence requires trustworthy models to be successful
The industry must focus on trustworthy marketing mix model that empower better marketing decisions, writes Brett Camilleri of Monks.
From clutter to clarity: why screen strategy beats screen count
Vistar Media’s Sandra Scott shares how retailers can create a full-funnel experience through screen strategy.
Hey media planners! NZ isn’t a mini America
Jacqueline Freeman from ThinkTV says New Zealand isn’t a smaller version of the US – it’s time we stopped planning like it is.