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Posts in the ‘News’ category

Pizza, booze and pressure leads to Creative Challenge diamonds

July 30th, 2010 by

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The judges had their opportunity to judge harshly at Adshel’s Creative Challenge a few nights ago and, while it was a pretty tight race, they eventually decided that the thought behind Publicis Mojo’s campaign was the best (read all about the one hour-long pressure cooker creative escapade here). But what would the stupid judges know? See if you agree with their decisions and impose your own judgements on these, the top three entries. Read more »

New minions, underlings and juggernauts get feet under desks

July 30th, 2010 by

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Come with us now as we tap into the unending desire for flagrant industry-related people watching.

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Shirtcliffe and the RAPPsters climb charts with new hit: ‘NZ Post DM workshops’

July 30th, 2010 by

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Matt Shirtcliffe from recently born agency Shirtcliffe & Co and Darryl Wong and Kenton Osmond from RAPP, will be the guest speakers for the New Zealand Post Targeted Communications’ hugely popular and completely free direct marketing workshops. So get in quick if you want to hear their numerous pearls of wisdom. Read more »

Publicis Mojo spills creative juices all over rivals, claims victory in Creative Challenge

July 29th, 2010 by

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There were beautiful flowery turds, a range of moderately offensive slogans and even a picture of a woman smoking a baby in a pipe. But only one idea could take home the $125,000 prize on offer at Adshel’s inaugural Creative Challenge last night and, in the end, it was Publicis Mojo’s campaign ‘Leave with more questions than answers’ for the Auckland Fringe festival that was chosen as the best. Read more »

Assignment given A+ by Josh & Jamie

July 28th, 2010 by

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It was an offer too good to refuse and after just six months in operation, indie agency Josh & Jamie have made their first creative signing: the entire Assignment Group staff roster. Or, slightly more accurately, J&J founders Josh Lancaster and Jamie Hitchcock will soon be nestling into the nurturing bosom of Assignment Group. Read more »

Saatchi Wellington unveils harrowing new Women’s Refuge campaign

July 28th, 2010 by

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The tagline for the 2010 Women’s Refuge appeal almost says it all: ‘Living in fear isn’t living’. But Saatchi & Saatchi Wellington have managed to say a bit more about the scourge of domestic violence in New Zealand with their creative work. And by raising awareness of what it’s like to live in psychologically or physically abusive homes, it hopes more funds can be raised to help the women and children leading fear-filled lives. Read more »

Adfest judges unfazed by equine romance as DDB’s ’4th Best’ comes first

July 28th, 2010 by

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Obviously the Adfest judges aren’t offended by the sight of horses in the throes of passion quite as much as some members of the New Zealand public, because, slightly ironically, DDB NZ took home one of the top awards, the Grande 360 Lotus, at the Asia Pacific advertising festival for a Moro campaign that celebrated the joy of coming fourth. Read more »

Josh & Jamie develop a taste for the good Stuff

July 27th, 2010 by

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Small, very New Zealandy and not very old agency Josh&Jamie is steadily becoming not so small, continuing its solid run of victories after taking Fairfax Media’s online news-site Stuff.co.nz off incumbent Big Communications in a competitive pitch. Read more »

Grabaseat and Trade Me caught in tender display advertising-inspired embrace

July 27th, 2010 by

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Air New Zealand’s daily deals website grabaseat.co.nz has appointed Trade Me’s advertising sales team to manage its existing advertising placement programme from 1 August, making it the second external website along with interest.co.nz to have its advertising exclusively sold by the Trade Me team. Read more »

Scantily clad marketers get sexy, turn envelopes into mmmvelopes*

July 27th, 2010 by

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Candida, Kinetic 121 and New Zealand Post Targeted Communications have sounded the horn for entries into this year’s Art of the Envelope awards. And while the creative postal interpretations will be sure to arouse all who lay eyes upon them, the bcg² campaign that shows some well-known marketing characters bringing the sexy back to the humble envelope is possibly even more stimulating. Read more »

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