StopPress

Breaking news from New Zealand Marketing magazine

 
 

Advertising

Industry huddles to hatch TVNZ response

September 18th, 2009 by

9 comments ↓

 

A huddle of industry bodies met yesterday to discuss TVNZ’s provocative ‘review’ of its advertising commission structure.

Representatives from the Marketing Association, CAANZ and ANZA gathered together in Auckland to form a coordinated response to TVNZ.

While no TVNZ documents were tabled, StopPress understands CAANZ president David Walden relayed what TVNZ chief executive Rick Ellis had told him earlier this week.

According to our mole in the bowels of somewhere near them all TVNZ has concluded its review and is ready to announce its actions to the industry.

StopPress attempted to extract responses from TVNZ, Walden and the Marketing Association but none were overly forthcoming.

Sue McCarthy, chief executive of the Marketing Association, confirmed she had attended the meeting and that an industry-wide response is imminent.

“You’ll get something soon,” she says.

How annoying.

The Marketing Association’s sub-group, the Marketing Agencies Council, is polling views from members through its website.

We’ll keep you posted.

Meanwhile, here’s a picture of a funny looking cat.

Tags: , , , ,

Comments (9) Leave comment

 

What do you think?

 
 
 

Trackbacks/Pingbacks (1)

Back to top ↑

Subscribe to StopPress

Delivered free to your inbox twice a week

  • Industry


Gold sponsors


Silver sponsors

 




Ad Impact Awards
brought to you by Colmar Brunton

Honouring the ads—and the agencies responsible for them—that make the biggest impact on consumers and get more bang for the client’s buck


Ads@6 Brought to you by Adstream


Magazine Ad of the Month Awards
brought to you by MPA

Honouring the ads and the people responsible for producing the best ads published in New Zealand Magazines


Marketplace





Tangible Media network

Idealog
Good
NZ Marketing
NZ Fishing World
NZ Rugby World
Primary
Habitat
NZ Retail
New Zealand Weddings
Dish

Use the Tangible Media network of magazines, blogs, newsletters, video and content creation services to reach the new New Zealand.