Find funny foreign products, win fancy foreign book
Lürzer’s Archive is considered to be one of the most prominent and influential voices in the world of advertising and design. And with four issues of the bi-annual 200 Best Ad Photographers worldwide and three issues of 200 Best Illustrators worldwide under its belt, it’s now added the 200 Best Packaging Design worldwide 2010/2011 to the list. And we’ve got some Lürzer’s goodies to give away.
With 248 pages, the new volume showcases examples of the best international work in the field of packaging design over the past couple of years. So it’s not only an extensive source of ideas for all those involved in packaging design but also a treasure trove for marketers seeking designers able to extract that added value from a product.
With categories including alcoholic and non-alcoholic beverages, cosmetics, fashion, food, publishing and even shopping bags, a total of 4,732 submissions were received from 55 countries and they were all reviewed by a top-notch jury (Tony Adamic, founder and creative director of design studio Elevator, Croatia; Derrick Garrick Hamm, creative partner at packaging design agency Williams Murray Hamm, UK; Dr. Christoph Häberle, dean of studies, Packaging, Design & Marketing at Hochschule der Medien, Germany; Shingo Miyoshi, president and publisher, Pie Books, Japan; Mitch Nash, founder and owner of cult giftware producer and design company Blue Q, USA; and Michael Weinzettl, editor in chief, Lürzer’s Archive).
For most normal people, the book is €29.50. But StopPress has got one copy of the flashy new book to give away. And we’ve also got 15 copies of the Lürzer’s Archive 25 Years issue to dish out.
Packaging design is an art and a skill. But sometimes product names mean something completely different in other countries. So scour the internet for pictures of the best, funniest foreign products, or perhaps tell us a hilarious tale about a product that didn’t work in a foreign market (like the untrue Chevy Nova myth), and to the victor will go the literary spoils.





























Michael
August 3, 2010
The Spanish bread brand BIMBO doesn't work so good:
http://www.notesfromspain.com/2007/11/09/spanish-brands-that-dont-translate-well-bimbo/
Ric
August 3, 2010
Here are a few million to choose from including "SPERMIES..the candy you love to swallow" ?!
http://www.google.co.nz/images?hl=en&q=weird+products&um=1&ie=UTF-8&source=univ&ei=e39XTL-2CY3EsAPVreGiDw&sa=X&oi=image_result_group&ct=title&resnum=4&ved=0CDYQsAQwAw&biw=1368&bih=723
TMMC
August 9, 2010
The Magazine Marketing Company is the NZ agent for Lürzer’s Archive. Order it now! Click on the link below:
http://www.magmag.co.nz/archive
Bo Burns
August 10, 2010
Ha Ha! these are great, especially the Jussipussi!
Cheers Bo
http://www.allaboutpromo.co.nz
Bo Burns
August 10, 2010
Oops it didnt come out, check out this.. http://listverse.com/2007/10/27/top-10-unfortunate-product-names/
Cheers Bo.
Mildred Debris
August 10, 2010
Ah, the crisp, refreshing taste of Vergina Weiss
http://www.verginabeer.com/english/index2_en.html
Fran
August 15, 2010
I don't think I'll be drinking this any time soon!
http://1.bp.blogspot.com/_TX68dLCg0y0/SiFmXvf3vuI/AAAAAAAAASE/WZqtvxfQ0VI/s1600-h/a96682_peecola3.jpg