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Posts in the ‘PR’ category

Movings/Shakings: 15 May

May 15th, 2012 by

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The biggest name in New Zealand rugby signs up with the biggest name in New Zealand milk, Wellington PR agency Ideas Shop gets into politics, Shine welcomes an experienced campaigner to the roster, The New Zealand Herald names its travel editor, Portfolio adds a digital recruitment specialist, fledgling magazine Homestyle fills a new position, Newstalk ZB is nominated for a prestigious international radio award, and super yacht guru Neville Crichton is honoured by his peers.  Read more »

Beer porn and quake soldiers share top honours at PRINZ awards

May 14th, 2012 by

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Beer porn and students emerged as the big winners at the annual PRINZ awards over the weekend, with the Student Volunteer Army and the WilliamsWarn personal brewer—the best beer porn you’ll see all day—taking joint supreme honours.  Read more »

Learn to Spin: a review

April 27th, 2012 by Vincent Heeringa

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At last, a handbook for PR at its best. Spin was turned into an art form by former Tony Blair acolyte, Alistair Campbell, during the second Gulf War. So it’s been a surprisingly long time before someone finally codified this … Read more »

Movings/Shakings: 24 April

April 24th, 2012 by

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Billy McQueen goes back to the brush, ZenithOptimedia launches its new global positioning, Duncan Garner heads to RadioLive, Crossmark gets its teeth into Cadbury, two new toys for Toybox, Phantom welcomes ‘Queen of the Flyers’, Pluk closes in on 50,000 users and Ideas Shop makes it a double.  Read more »

Movings/Shakings: 20 April

April 20th, 2012 by

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Malcolm Boyle hangs up the boots, Zia Mandviwalla gets the Cannes call up, Corin Dann gets a sleep in, TNS completes its merger with Research International, Tangible adds to the sales flock, 3d Interactive takes a study break, and PriceMe launches a new financial comparison tool.  Read more »

PRINZ announces its annual PR stars

April 20th, 2012 by

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The Public Relations Institute of New Zealand (PRINZ) has announced the finalists in its annual industry awards, with category winners and the Supreme Award winner announced in Auckland on Friday May 11 following the close of the upcoming annual conference. Read more »

Communities in the spotlight at upcoming PRINZ conference

April 13th, 2012 by

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It’s a big bad dynamic media world out there, one in which it’s harder than ever to make a splash and those who put a step wrong are instantly pulled up. To that end, PRINZ is hosting Our Space Our Place – reshaping communities, a conference that’s all about communicating with shifting audiences on-the-ground and online. Read more »

Movings/Shakings: 13 April

April 13th, 2012 by

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Jessica Knox is added to the MediaWorks Radio arsenal, Jason Jones takes over photographers’ agency Collective Force, Taxi Impact welcomes Felicity-Anne Flack as agency sales director, AUT students Devon Wood and Stacey Vergis take creative title, the PR Shop announces a new import, Ecoya finds some extra moolah and Getty shacks up with Lonely Planet.  Read more »

Westpac flies Kiwi flag with winning chopper challenge campaign

April 4th, 2012 by

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All the talk about Westpac at the moment is centred on which agency/agencies it decides to work with. But it might not need too much help with the PR, because Westpac NZ’s media relations team walked away with the Gold Award for Campaign of the Year at the 2011 Asia-Pacific PR Awards for the ‘Richie McCaw Chopper Challenge’.  Read more »

Creating better work stories: how creative PR is doing the business

March 28th, 2012 by Steph McDonald

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More than 190 people from across the marketing community heard from an impressive list of speakers about how creative PR ideas can achieve business goals during the International PR Forum put on by the CAANZ Marcomms Leadership Group in Auckland last Wednesday. So here’s a rundown on all the good stuff.  Read more »

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