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Change not quite as good as a holiday as...

... a dynamic duo is announced for Effie duties, TVNZ's Breakfast gets its new co-hosts, adstream NZ increases its staff arsenal, MediaWorks says goodbye to some long-serving news staffers and Robyn Janes opens a production outfit in Hokitika. This is the last edition of Movings/Shakings of 2010. There, there, don't cry. We'll be back next year and we promise to quench your nigh-on insatiable thirst for employment scandals, unexpected departures, dastardly poachings, new postings (all of which will be written in capital letters to show their importance) and various industry accolades.

Effective duo

James Hurman, planning director at Colenso BBDO, and Paul Head, managing director of Strategic Thinking, have been named chair and convenor of judges respectively for the 2011 EFFIEs.

Hurman is the planner behind some of New Zealand‘s most effective advertising campaigns, including the launch of MacKenzie’s Bread in the Brown Paper Bag, Vodafone ‘Best Mate’, The Big V and Vodafone ‘Fold’.

Under his planning leadership Colenso has twice been named Most Effective Agency of the Year at the New Zealand EFFIEs, as well as winning Best in Show in 2010.

New convenor of judges Paul Head has significant experience across all facets of marketing, including brand development and communications, product strategy, market segmentation and CRM, new media and driving organisational change to align with customer needs.

"The EFFIES are recognised around the world as the benchmark for both marketers and their communications partners, so I’m delighted to have been asked by CAANZ to be Convenor of Judges for the 2011 EFFIE Awards,” he says.

Heading upstream

Advertising distribution and workflow specialist, adstream NZ, has appointed Vanessa Matson to lead the launch of an exciting new product initiative that will be announced in the New Year.

Matson joins the team as senior account manager and will also focus on executing print advertising validation and delivery solutions for adstream clients.

Prior to this role, she was agency account director at both Yellow and Val Morgan Cinema Network.

Adstream NZ general manager Dean Cudmore says Matson’s background was ideal to extending the company’s value-added services to all advertising stakeholders and new media areas.

“Vanessa has a good understanding of the needs of both advertisers and media owners and with such a keen interest in the technology that supports them, she makes a great addition to our sales team,” he says.

What's for Breakfast?

Since Pippa Wetzell got knocked up again and Paul Henry was forced to vamoose, the question on the lips of the nation's early morning TV viewers was who would replace them. Stuff predicted the new co-hosts would be Corin Dann and Petra Bagust yesterday. And Stuff was right.

The announcement was made this morning when the pair joined Pippa Wetzell and Peter Williams on-air during Breakfast’s Christmas Special, the last show for Wetzell, who began co-hosting Breakfast with Paul Henry in 2007, and final programme of the year.

“Pippa is an outstanding talent, and a wonderful person,” says TVNZ head of news and current affairs Anthony Flannery. “She’s a world class broadcaster and one of the most popular television presenters in the country. I’m enormously grateful for her commitment to Breakfast, the programme’s hundreds of thousands of viewers and TVNZ."

Flannery believes the new pairing has great potential.

“Their skills and backgrounds are vastly different but very complementary. The ingredients for making great television are definitely there. Petra is one of the most versatile and experienced television broadcasters in the country and she’s sensational at live, unscripted television."

38 year old Bagust, typically seen on TV3, has presented a diverse range of television from live music and youth lifestyle to travel and real estate shows, talent searches, charity boxing bouts, Telethon, Christmas in the Park and, most recently, the factual documentary series What's really in our...

Dann, 36, has presented Breakfast Business on TVNZ since 2007 and is an experienced and respected journalist. Before joining TVNZ he had a long career in radio, including spells reporting sport, economics and five years as a political reporter covering two general elections in the Parliamentary Press Gallery. He was also an occasional presenter on Radio New Zealand’s flagship programme Morning Report.

Both are married with three children of primary and pre-school ages.

Breakfast returns with Tamati Coffey doing weather and Peter Williams presenting News from Monday 17 January. Former Fair Go editor, Graeme Muir has been appointed as the programme’s new executive producer and will reveal some new features and content for the show in the New Year.

So long, farewell

MediaWorks is also saying goodbye to a few long-serving staffers, with reporter Bob McNeil hanging up the notepad after 20 years on the job and popular weather presenter Toni Marsh announcing her departure from our screens after over 10 years.

Check out the pretty classic tribute to McNeil here.

Marsh, who's off to become a mother but will remain on air until December 30, appeared on air in 2000 as a Newsbreak presenter, and in 2002 started as a weather presenter.

“I’m sad to be leaving such an amazing group of people, who are not only colleagues, but dear friends. But I am both extremely excited and just a little bit nervous about what will obviously be the biggest change in my life,” she says.

Director of news and current affairs, Mark Jennings, says Marsh brought something extra to the role and her popularity (as evidenced by the number of Facebook appreciation groups and the hilarious satire by Eating Media Lunch that showed up her apparent penchant for innuendo) was testament to that.

“Toni is a hugely popular presenter and I often have members of the public asking me about her. I have to be honest and say the majority are probably men, but she is universally popular,” he says. “Please excuse the pun, but her positivity always shines through. If the news is a bit depressing, Toni somehow always manages to bring a smile to back to your face at the end of the programme. We will miss her and I am sure viewers will too.”

Josh Heslop and Mike Hall will share the role in the interim.

Getting her Fix

In late September, Robyn Janes left her role as a reporter on Close Up for "pastures unknown" and in October she opened Media Fix, a communications and television production business based in Hokitika on the West Coast.

Janes says it fills a gap in the market, as there are no other communications companies based on the West Coast.

"I have been very pleased with how the business is going and am looking forward to 2011," she says.

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