Three days into the Cannes Lions, the folks at Colenso BBDO Auckland must be feeling pretty pleased with themselves, having scooped New Zealand’s only two trophies to date. Read more »
Plenty of back patting and flute chinking ensued at last week’s official opening of Oktobor Animation in Auckland. And fair enough, too, because it’s now New Zealand’s largest purpose-built CG animation studio and it’s already working away on some rather large international projects, including DreamWorks’ Penguins of Madagascar, a spin-off of the massive hit movie Madagascar. No pressure, then. Read more »
Who for: Vodafone
Why we like it: Tech meets Tchaikovsky. Geeky dedication writ large.
And you can watch the making of it too.
We had many excellent entries in our Finish the line cartoon contest, thanks for your wit. We’re spreading the love (beer, actually) with two winners.
From Philip O’Neill: Actually I’m in charge of subscriber-only content at NBR.
From Mike … Read more »
This week from The Media Counsel:
The 35th Annual Caxton Awards and Seminar were held in Coolum, Queensland on the weekend, showcasing the best newspaper ads Australasia had to offer this year. Print isn’t dead, it just smells funny when it comes off … Read more »
After successfully polarising the nation on its new “self-expressive” logo, Telecom has delivered with its new TVC, featuring eight everyday Kiwis, whiz-bang graphics and a bright, positive attitude.
Several … Read more »
Welcome to the third installment of our Export Figures series on NZers cracking the whip overseas in advertising and marketing. This week we meet Sarah Lukins, head of digital marketing for Westfield UK.
Lukins left NZ in 1997 with an MA … Read more »
San Francisco’s Salt has analysed the key trends that businesses must understand to build brands in these testing economic climes.
Of course, social media is in there, as well as the importance of trademarking, mobile marketing and ethical … Read more »
Write sweet nothings on billboard, win bling Continue reading »
SodaStream fights the plastic with The Cage project Continue reading »Advertisement
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The high-quality animation makes this latest Red Bull cinema commercial really stand out. So much so, we’re declaring it this week’s TVC of the week.
Credits: The ad was placed in NZ by Lassoo; but the agency and film company are not known.
VW’s mashed-up superbowl ad.
Anti-superbowl advertising.
You got parodied, Samsung.
A unique–and elaborate—way to promote fire safety.
Mysterious flying people.
YouTube stats—animated.
Search New Zealand advertising on Facebook and this is what you get, this old chap should’ve gone to Specsavers, great pics of the Tough Guy challenge, search Google Images by drawing, and a great way to put sandwich thieves off the scent.
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