Ads@6: 3 December – 9 December :: StopPress :: Breaking news from New Zealand Marketing magazine

Ads@6: 3 December – 9 December

December 11th, 2009 by StopPress Team

Festive cheer continues to ooze from the telly this week. And Cadbury does something right for a change with its Yuletide offering.

TV1, 3 December

Cadbury Roses
Farmers
Pak n Save
Placemakers
The Warehouse
Ten Guitars album in stores
Bond and Bond
Paper Plus
Briscoes

TV3, 3 December

Robert Harris
Placemakers
Rebel Sport
2 Degrees
Coke
Rihanna
Bedpost
The Time Traveller’s Wife in cinemas

TV1, 4 December

The Warehouse
New World
Mitre 10
Guylian
TEAR fund
Noel Leeming
Whitcoulls
Millers
Briscoes
Countdown, Woolworths and Foodtown

TV3, 4 December

Vita Wheat
Volunteer Firefighters
Public Enemies promo
2 Degrees
Paper Plus
Toy World
Auckland University
Godfreys
Cotton Softs

TV1, 5 December

Countdown, Woolworths and Foodtown
Dog’s Breakfast
Subway
Millers
Volunteer Fire service
The Priest album in stores
K-Mart
Tivo
Countdown, Woolworths and Foodtown

TV3, 5 December

Harvey Norman
Mazda
Mitre 10
ASB
Telecom
Sport X
Visa gift card

TV1, 6 December

Mitre 10 Mega
Foo Fighters Greatest Hits
Millers
The Warehouse
Countdown, Woolworths and Foodtown

TV3, 6 December

Harvey Norman
Mastercard
Jet Star
AIA
Mad Butcher
Vodafone
Spot X
Gillette
Mastercard

TV1, 7 December

MasterCard
Rug Doctor
Oral B
Firestone
Armani
Rod Stewart album in stores
Dilmah tea
Sensodyne
Instant Kiwi
Mastercard

TV3, 7 December

Subway
Harvey Norman
Napisan
Vodafone
Mortein
AIA
Finish
Rihanna
Piazza

TV1, 8 December

Lotto Big Wednesday
The Wiggles
Nescafe Cafe Menu
Briscoes
40 Shots of Rock, Vol 2 album in stores
Pizza Hut
Firestone
2 Degrees

TV3, 8 December

Arnott’s Shapes
Napisan
McDonald’s M Selections
Glee soudtrack out now
Ferrero collection
Finish
The Warehouse
Burger King

TV1, 9 December

AMI
Duck
Warehouse Stationery
Fiber Life
Noel Leeming
Postie Plus
Vera Lynn
Raid
Briscoes

TV3, 9 December

Harvey Norman
Reductil
Bunnings Warehouse
Finish
Telecom
Cornetto
Christmas Album out now
SAFE

Tags: TV1, TV3, TVC

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TVC of the Week
- 1 comment
  Who’s it for: Vodafone by Colenso BBDO and Flying Fish
  
  Why we like it: Place this firmly in the ‘how’d they do that?’ category. Colenso BBDO and Flying Fish’s Wade Shotter have joined forces to create a TVC that’s intended to start a conversation about the joy of newness and, of course, showcase Vodafone’s innovations for the home, mobile or business (for all those hankering for a glimpse of how it all came together, the making of will be released soon). Vodafone, like most big telcos, has always championed its new technology, new products and new services, and while some *ahem, 2degrees* might say this reliance on new technology in its marketing was an attempt to pull the wool over consumer’s eyes and keep prices high, telcos are in the business of cool. And this TVC fits the bill.
  
  The mobile spot was directed by Helena Brooks.
Woop of the Week
- Add comment »
  Tammy Davis fronts a campaign for a company called Iwi Kireme (a subsidiary of the quite entertaining Next Level Maori, apparently) that hopes to collect “our finest genetical little wiggly guys in order to create a better race of Aotearoians mingled with magical elements”.
  
  Masculinity is under attack. But if you drink VB, it might just come back.
  
  Snacks get weird: first Skittles, then Doritos, now Mentos.
  
  Is it a dog? Is it a human? Is it the demon spawn resulting from an act of unnatural love? Or is it all some kind of amazing trick?
  
  A call to arms (with cured meats) for the Salami Fighting Association; rare photos of famous people; a cool print campaign for IBM; and if you haven’t had a play with the Tippex YouTube experience yet, you should.
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